During an internship at eFounders, a startup studio based in Paris, I had the chance to work on the Once project. Its goal, to replace the slides with impactful and interactive stories that will better engage the audience you want to target.
The challenge of the tool is to make it accessible to non-designers thanks to the integration of predefined text styles, colors and blocks, while allowing for customization to make the results reflect the company's charter of the story's creator.
The tool allows you to create stories that users can interact with, through surveys, text fields, a scoring system and more. This required the creation of a platform that allows you to collect all the users' answers.
The branding reflects the simplicity of the tool. The suspension points and serif font represent the storytelling of a story. The 3 dots also refer to the several frames that compose a story and finally, the last dot represents the interactivity of the stories created with our tool.